Category Archives: Sales

Sell Successfully By Talking 20% and Listening 80% Of The Time

Have you ever attempted to sell to a prospective customer and felt the frustration of an unsuccessful outcome?  Have you looked back on a unsuccessful sales interaction and realized that you had no idea what the customer wanted or needed?  Both outcomes could be the result of the same behaviors.  They could be the result

Always Ask for the Sale

Attention sales reps. Try this experiment the next time you’re the customer. Even if you intend to purchase, wait until you’re asked to do so. Keep waiting until the ask occurs. If you have to, keep waiting . . . and waiting . . . and waiting. Pay attention to how frustrated you become as